Tag: ibeacon

During the height of iBeacon, google released a similar and more powerful proximity beacon protocol called EddystoneTM in July 2015. The protocol was designed to be platform agnostic and more flexible in the data that can be broadcast. The key features were designed to make it a better platform than the iBeacon protocol. App developers […]

iBeacon is a protocol developed by Apple Inc. in 2013. In short, iBeacon technology allows mobile applications to understand their position on a micro-local scale, and deliver location-specific contextual content to users based on their proximity. The underlying communication technology is Bluetooth Low Energy (BLE). The protocol takes advantage of the BLE technology to bring […]